About
Sustainability for Fashion Brands
Ecolle is an online platform aimed to aid brands and fashion creatives establish sustainable long-term solutions to implement into their business model. Ecolle’s attempt to combat unethical and environmentally damaging practices in the fashion industry starts with creating an urgency for sustainability and transparency in the industry. Once brands take the initiative to inquire about a switch over from their unethical and environmentally damaging practices in the search of guidance on sustainable solutions, Ecolle will provide them with an ultimatum.
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Ecolle will use AR to augment predicted outcomes of unethical and environmentally damaging practices of brands in the fashion industry. This will show brands a 5-, 10-, 50-, and 100- year reality of how their current practices will play out over all 4-time increments. Ecolle hopes this use of AR puts into perspective the very real impacts of the brand’s current practices and how they are currently contributing to labor exploitation, damaging the environment, or any other found practices not a part of Ecolle’s solutions.
Ecolle will also provide the brand with how Ecolle’s sustainable solutions are specifically tailored to the brand's business model and current practices to ensure the smoothest possible transition will play out using AR. Ecolle will show brands a 5-, 10-, 50-, 100- year outlook on how much more sustainable Ecolle can help each brand to become in their practices.